Green Buildings and the Bottom Line

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Green building has changed dramatically in recent years. What started out as a charismatic environmental crusade has matured into an established sector of the U.S. construction industry. Green building's early adherents have proven that they can build high-quality, high-performance structures in a professional, businesslike way. Their passion has not diminished, but it has become more firmly grounded in the realities of the marketplace.

This "new reality" has begun to attract the attention of the financial community. Investors are asking: Do green buildings command premium rents? Do they lease up faster than “conventional” buildings? Are they more valuable than other real estate investments? What is the market potential for green buildings in the future?

This report Download - registration required) examines the bottom-line issues of green building across a wide range of building types. It concludes with 10 constructive recommendations—an “Action Plan”—for consideration by stakeholders in the green building movement.

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